BMW iX Review

Published on 2/20/2025

The BMW iX represents a bold step into the future of electric mobility for the German automaker. As an all-electric SUV, it competes in the luxury segment against other premium electric vehicles, offering a blend of performance, technology, and sustainability. The iX aims to deliver a unique driving experience with its advanced drivetrain and state-of-the-art features, appealing to environmentally conscious consumers who do not want to compromise on luxury or performance.

History and Background

The BMW iX is a continuation of BMW's commitment to electric mobility, following the footsteps of the i3 and i8. It marks an evolution in design and technology, emphasizing sustainable materials and cutting-edge tech. The iX is poised to redefine the luxury electric SUV market with its innovative approach.

The iX's development began in response to the growing demand for electric vehicles and BMW's vision of a sustainable future. By focusing on a fresh design language and integrating the latest technology, BMW aims to set a new benchmark in the segment.

Key Dates:

  • 2013: BMW launches its first electric model, the i3.
  • 2014: Introduction of the i8, showcasing BMW's electric performance capabilities.
  • 2018: Announcement of the iX as a new electric SUV concept.
  • 2021: Official launch of the BMW iX.
  • 2022: First deliveries of the iX to customers worldwide.
2023 BMW XM

2023 BMW XM

$142,910

7,116 miles

2023 BMW XM

2023 BMW XM

$137,900

7,634 miles

2023 bmw xm

2023 bmw xm

$137,888

7,131 miles

Performance and Handling

VariantEnginePower0-60Top SpeedFuel Economy
iX xDrive40Dual Electric Motors326 hp6.1 s124 mph324 mi (WLTP)
iX xDrive50Dual Electric Motors523 hp4.6 s124 mph380 mi (WLTP)
iX M60Dual Electric Motors600+ hp3.8 s155 mph348 mi (WLTP)

Interior and Comfort

FeatureBaseMidTop
Leather Upholstery-
Panoramic Sunroof
Heated Front Seats
Adaptive Air Suspension-
Bowers & Wilkins Sound System--
2023 BMW XM

2023 BMW XM

$136,899

5,729 miles

2024 bmw ix M60 xDrive

2024 bmw ix M60 xDrive

$131,789

1,845 miles

2023 bmw ix M60

2023 bmw ix M60

$122,139

38 miles

Technology and Features

Technology by Model Year:

  • 2021: Debut of BMW iDrive 8 system, advanced driver assistance features
  • 2022: Introduction of augmented reality navigation, 5G connectivity

Infotainment System:

  • Screen size: 14.9-inch central display
  • Features: Gesture control, voice assistant, real-time navigation
  • Connectivity: Apple CarPlay, Android Auto, Bluetooth, Wi-Fi hotspot

Driver Assistance Features:

  • Standard: Adaptive cruise control, lane-keeping assist, blind-spot monitoring
  • Optional: Parking Assistant Plus, Traffic Jam Assist, Head-up Display

Safety

The BMW iX has undergone rigorous testing to ensure the highest safety standards. Its robust structure and comprehensive suite of safety features contribute to its excellent crash test performance, providing peace of mind for drivers and passengers alike.

Safety Ratings:

  • NHTSA Rating: 5 stars
  • IIHS Rating: Top Safety Pick+

Safety Features:

  • Standard: Automatic emergency braking, front and rear parking sensors, rearview camera
  • Optional: Surround-view camera, night vision with pedestrian detection
2026 BMW iX

2026 BMW iX

$120,831

55 miles

2026 BMW iX xDrive60 Electrique| Premium Amlior | M Sport | Harman/Kardon demo

2026 BMW iX xDrive60 Electrique| Premium Amlior | M Sport | Harman/Kardon demo

$118,367

55 miles

2023 bmw ix M60

2023 bmw ix M60

$117,589

33 miles

Value for Money

YearConditionPrice Range
2022Excellent$85,000 - $95,000
2022Good$75,000 - $85,000
2022Fair$65,000 - $75,000

Running Costs:

The BMW iX benefits from lower running costs typical of electric vehicles. With no need for traditional engine maintenance, owners can enjoy reduced service expenses and fuel savings.

  • Fuel Economy: 83 MPGe (city/highway/combined)
  • Service Intervals:
    • Oil Change: N/A (electric vehicle)
    • Major Service: 12 months or 10,000 miles
  • Common Repair Costs:
    • Battery replacement: $15,000 - $20,000
    • Brake pad replacement: $300 - $500

Known Issues by Year:

  • 2021: Initial software bugs in infotainment system
  • 2022: Minor recalls for electrical system updates
2025 BMW iX

2025 BMW iX

$116,899

1,790 miles

2024 BMW iX

2024 BMW iX

$111,000

4,088 miles

2026 BMW iX Xdrive45 demo

2026 BMW iX Xdrive45 demo

$109,507

55 miles

Competitor Comparison

Competitor 1: Tesla Model X

  • Market Position: The Model X is known for its futuristic design and impressive range, making it a direct competitor to the iX in the luxury electric SUV segment.
  • Features Comparison: The Model X offers similar driver assistance features and a larger infotainment screen but lacks the iX's interior quality and craftsmanship.
  • Price Comparison: The Model X is priced similarly to the iX, though Tesla's pricing structure can vary with updates.
  • Running Costs: The Model X benefits from Tesla's supercharger network, potentially offering lower energy costs.

Competitor 2: Audi e-tron

  • Market Position: The e-tron is Audi's entry into the luxury electric SUV market, offering a traditional design with electric performance.
  • Features Comparison: The e-tron offers a quiet, comfortable ride with a similar level of luxury features, though its range is less than the iX.
  • Price Comparison: The e-tron is priced slightly lower than the iX, making it an attractive option for budget-conscious luxury buyers.
  • Running Costs: Similar running costs to the iX, with a focus on reliability and service support from Audi.

Competitor 3: Mercedes-Benz EQC

  • Market Position: The EQC is Mercedes-Benz's electric SUV offering, focusing on luxury and comfort.
  • Features Comparison: The EQC provides a plush interior and advanced technology, though its performance is not as robust as the iX.
  • Price Comparison: The EQC is competitively priced against the iX, with various options affecting the final cost.
  • Running Costs: Comparable to the iX, with Mercedes-Benz's reputation for quality and service.

Verdict

The BMW iX is a standout choice in the luxury electric SUV market. With its blend of performance, technology, and sustainable materials, it appeals to those seeking a premium driving experience without compromising on eco-friendliness. The iX's innovative features, coupled with BMW's commitment to quality, make it a compelling option for luxury electric vehicle buyers. While it faces stiff competition, the iX's unique offering of performance and comfort sets it apart in the segment.